A good image can speak for itself. With an image, you can convey so much more information than you can with words. In fact, it can take a thousand words just to describe what is in one picture. This is why giving proper treatments to the tiniest details is one of the most important aspects of architectural visualization.

Most people think an archviz artist’s job is just to click the render button and let the magic happen—when we’re actually paying attention to the detail and treating it properly; as Walt Disney quoted, “There is no magic in magic, it’s all in the details.”